Children Ride On Car Market Analysis
The UK has issued a guideline giving children a minimum of three hours of activity a day. The guidance has resonated with a large majority of British parents. Stroller products are considered to be the best equipment to encourage children to conduct indoor and outdoor activities, and children can effectively cultivate the ability to control the body balance and coordination in the process of use. At the same time, in the process of such activities, children often need the assistance of their parents, which virtually promotes the parent-child communication.
The current market situation is developing very healthy. Because suppliers focus on providing better supporting services, such as marketing, sales guidance and new product research and development activities, to ensure sales growth and win higher market recognition and more business opportunities for their brands.
The United States is the world's largest market for cars, and the design, development and marketing of children ride on car in the United States are also world-class. The U. S. government to the kid’s car market management is also very strict, the consumer goods safety committee (CPSC) in accordance with the relevant federal law requirements, established a set of children's products market access and market supervision and management measures, recall problems and potentially dangerous buggy products and the corresponding legal responsibility is the children's products market management of the most effective and the most strict measures.
Europe is the second largest consumer market for international electric car, and also the second largest market for Chinese cars exports. The EU is the main representative of the European market. With the expansion of the EU, the EU market will continue to expand. The European Union is the birthplace of international standards for children car, and there is a very mature system for the management of ride on car standards and market access. With the improvement of consumers' requirements for the safety and quality of baby car products, the relevant standards, directives and access systems have been constantly changing, which requires all our enterprises engaged in the export of EU baby car products to pay attention to the relevant changes at any time.
In the United States and the European Union, the conformity assessment of child cars adopts the model of type test and subsequent market supervision. Market regulation in the United States is handled by the Consumer Product Safety Commission (CPSC). The usual regulation relies on manufacturers to recall and handle consumer complaints. Under the latest H.R. 4040, some special items require third-party testing, such as baby walkers. The EU's conformity assessment and market regulation systems vary depending on the member states, and, in general, are tighter than the US system. When baby cart products enter the EU, local customs will request relevant technical documents including test reports, and sampling tests will be conducted in doubt. The member states also have market regulators to accept consumer complaints and take active market spot checks, and adopt the EU Rapid Warning System (RAPEX) to simultaneously withdraw or recall substandard products in EU countries.
